How do I keep the same model across product photos?
A shop page where every item is worn by a different face looks like a folder of unrelated uploads. Keeping one model across the catalogue is the cheapest way to make a small shop read as a label, and with a generated model it is a setup step you do once rather than a booking you repeat. Here is how that works and what it costs.
Quick answer
Create a saved model once, then select it every time you generate. In Photopurr that saved model is called a persona: you build it either from a reference photo or from a set of options, and after that every new garment photo can be generated onto the same person.
Why does the same face matter on a shop page?
Two reasons, and neither is about the model being attractive. The first is recognition: a consistent person, framing and background turn a grid of listings into something that looks deliberately produced, which is most of what buyers mean when they call a small shop trustworthy. The second is comparison. When a shopper is choosing between two of your tops, a different model, pose and light in each photo means they are comparing the photography as much as the clothes. Holding the person constant leaves the garment as the only thing that changed.
How do I create a fixed model?
There are two routes. Start from a reference photo you have the right to use and the model is built in one step. Or start from options, describing the look you want, and you get four candidates to choose from first, which is the route to take when you do not have a particular face in mind. Either way the result is saved and reusable, and the credits are charged once at creation rather than per photo afterwards.
| How you create the model | What it costs |
|---|---|
| From a reference photo | 200 credits, charged once |
| From options | 50 credits for four candidates |
| Turning the candidate you chose into the finished model | 150 credits |
| Another batch of four candidates if none of them fit | 50 credits for each new batch |
How do I use it on every new item?
Upload the new garment photo, select the saved model, and generate. The garment always comes from your upload, so nothing about reusing a model constrains what you can sell on it. The reverse also works: keep the garment and change the model when you want the same piece shown on someone else, which is useful for a size range or for a second market. Because the model already exists, a new arrival goes from photograph to listing image without any setup at all.
What still changes between photos?
The person stays the same; the pose, the lighting and the background do not, unless you ask for the same setting each time. Decide on one background and one framing early and reuse them, the same way a studio would keep a set up between shots. Small details can also drift between generations, so glance at the hair and the face on each new image the way you already check the print and the hem, and regenerate the odd one out rather than accepting it. Failed generations are refunded automatically.
Related questions
Make one and see
Verify your email and 50 credits are yours. Failed runs are refunded automatically.
Make your first image free